How To Make More Money as a Hairstylist
Nov 19, 2024Hello fellow stylist! Ever find yourself wondering how you can pump up your income without working around the clock and destroying your body?
You are NOT alone.
Whether you're comfortable behind the chair or dreaming about your next big career move... there are plenty of ways to boost your income in the beauty industry. Let’s dive into some savvy strategies to get you making more money in no time.
Behind the Chair is Where Magic Meets Money
-
Price Increases: It might feel tricky in this economy, but updating your pricing to reflect your skills, experience, and the going rate in your area can make a significant difference in the amount of money you bring in. Even if a few clients decide they can't swing your new prices, your pay raise should more than cover the loss. And you'll open up slots for new clients that are willing to pay. Don’t sell yourself short—you’re worth it!
-
Premium Services: Consider adding services that can command higher prices. Think about specialized coloring techniques (like balayage), luxury services like extensions, or even advanced treatments with high-end devices. These can not only increase your average ticket but also attract a clientele looking for high-end options. The best deserves the best!
-
Sell More Retail: You've got the expertise, so why not share it? Recommend products that you trust and love. Not only does this help your clients maintain their 'do, but it also adds a nice chunk to your bottom line. And if you need help learning how to sell product in a way that feels natural and easy, I can help guide you.
-
Upselling Small Services: Sometimes, it’s the little things that count. Quick add-ons like bond-builders, chelating treatments, or deep conditioning treatments can fill in appointment gaps and bump up your earnings.
-
Express Services: Offer services for clients between major appointments. Quick touch-ups, bang-trims, toner refresh, or even a blowout bar can keep your clients happy and your chairs filled.
Beyond the Salon... Expanding Your Horizons and Income.
If you've considered alternative ways to bring in more money that DON'T have to do with working behind the chair, these are for you. There are so many ways to diversify your income these days that it can be overwhelming. Here are a couple of ideas for you to simplify the process and help get you started:
-
Courses and Workshops: You’ve got skills and knowledge that others want...right? Why not put together a course or a series of workshops to help share the knowledge and make a buck doing it? Whether it’s about the latest braid techniques or the fundamentals of hair care, teaching others can be a rewarding way to earn extra income. And your classes could be geared towards the general public or the beauty pros. So the earning potential is HUGE.
-
Writing Books or E-books: Ever thought about sharing your hair secrets or your journey in the beauty industry? Writing a book or an e-book can be a great way to reach a wider audience and establish yourself as an expert. If you want to self-publish, I can show you exactly what I did and how simple it can be. There's so many options these days that make writing a book a breeze!
-
Creating Video Classes: Video content is king these days. Creating step-by-step styling guides or tutorial videos can draw in an audience that’s eager to learn from a pro like you. And there's also a few different platforms out there seeking out new creators selling their skills that would love to work with you! My current favorite is DisBeaute. They make monetizing your videos incredibly easy!
-
Coaching and Mentoring: Use your experience to guide newer stylists. Offering one-on-one coaching or group mentoring sessions can be incredibly fulfilling—and profitable. Either online or in-person, you can offer something special that they won't get anywhere else.
-
Podcasting: Start a podcast related to beauty and hairstyling. Share your insights, interview other experts, or discuss industry trends. It’s a great way to build a community and explore new revenue streams like sponsorships. Whether speaking to the general public or the pro community, podcasting is one of the most fun outlets (in my opinion) for monetizing your talents.
-
Affiliate Links and Brand Reps: Partner with brands you love and earn commissions by recommending products through affiliate links. Or, become a brand ambassador and represent products you believe in, getting paid for your endorsements. There are programs you can apply for like Shareasale that give you options to partner with many brands, or you can choose to contact the brand independently.
Take the Leap!
Feeling inspired yet? Each of these strategies offers a unique way to boost your income and grow your brand. And if you’re feeling a bit overwhelmed about where to start, that’s where I can help.
My courses, coaching sessions, and classes are designed to give you the tools you need to succeed—not just in the salon, but in whatever venture you choose to pursue.
So, what are you waiting for? Let’s turn your passion into profits. Check out my offerings and jump in. I can't wait to help you with whichever path you choose.
YOUR CHAIR. YOUR RULES. YOUR EMPIRE.
Cheers to your success,
Crystal Green...Your Hair Mentor